Sportswear filmRoad running16:9 landscape0:30Clothing & Wearable
The Slick Coastline, Motion Graphics
On Cloudrunner 3 Max — Conditions change. Commitment does not.
The story
Weather is where a training plan finds out how serious it was. Rain on a coastal road, and a stride that lands the same on every wet step. A 30-second On film for the Cloudrunner 3 Max, a stable everyday trainer, finished with a motion-graphics layer of kinetic type, up-close product callouts and captions, so the cushioning-and-stability argument lands with the sound off.
Voice-over, in full
Conditions change. Commitment does not. As miles grow, confidence needs somewhere to land. Cushioning meets stability. Cloudrunner keeps you moving. It holds steady, and the run stays yours. The elements are part of the run.
Spec sheet
- Brand
- On
- Product
- Cloudrunner 3 Max
- Category
- Sportswear & swimwear
- Setting
- Road running
- Format
- 16:9 landscape
- Runtime
- 0:30
- Audio
- Voice-over + music
- Cut for
- YouTube · CTV · site hero
Spec creative, directed and produced with AI in Fotyra E-Commerce Ad Studio to demonstrate studio capability. Not affiliated with, sponsored by, or endorsed by On. Product names and marks belong to their respective owners.
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