AI ad creative priced like a tool. Delivers like a studio.
Get on brand
- 300 setup credits one-time
- ~17 products at setup
- ~4 spokesmodels
- Self-serve onboarding
Scale production
- 850 setup credits one-time
- ~51 products at setup
- ~8 spokesmodels
- Onboarding support included
Run a studio
- 2,750 setup credits one-time
- ~170 products at setup
- ~20 spokesmodels
- Dedicated onboarding support
What every plan includes
Plans differ in credit volume, not capability. Nothing below is gated behind a higher tier.
Every format from one brief
Static ads, product shots and product infographics, plus video — UGC, product B-roll and cinematic ads — sized for Instagram, Facebook, TikTok, YouTube and Google.
On-brand by construction
Your palette, typography, products and personas are enforced on every render, and a fidelity agent checks each asset against your product and spokesmodel references.
A creative team, not a prompt box
Creative Director, Talent Scout, Story Writer and Producer agents plan and script each campaign before a single asset is generated.
You approve everything
Nothing auto-publishes. Every asset lands in a review queue and a human signs off before it ships.
Billing questions
How do credits work?
Everything runs on credits rather than fixed asset counts. A simple static ad costs far less than a cinematic video, so the asset, product and spokesmodel figures on each plan are estimates rather than caps — simpler work stretches your credits further.
What are setup credits?
A one-time allocation used to build your Brand, Product and Spokesmodel DNA when you onboard. It is separate from your monthly credits, so onboarding never eats into your first month of production.
Is there a contract?
No. Plans are month-to-month or annual, and annual billing includes one month free. There is no lock-in and no hidden studio fees.
What if I need more than Enterprise?
Enterprise starts at the listed rate and scales with credit volume, products and spokesmodels. Book a call and we will size it to your catalogue.
AI ad creative questions,
answered.
UGC videos, cinematic ads, static ads and product photography, for Shopify, Amazon and every kind of e-commerce and fashion store.
Fotyra is a self-serve AI e-commerce and fashion ad studio. It reads your online store (or the assets you upload) to build your Brand, Product and Persona DNA, then a team of AI creative agents plans and generates on-brand ad creative: UGC-style video ads, cinematic video ads, product B-roll, static ads, product photography and product infographics, sized for Meta (Facebook and Instagram), TikTok, YouTube and Google. A person on your team approves every asset before it ships; nothing auto-publishes.
An e-commerce ad studio is a system that produces a store's advertising creative end to end: planning the campaign, generating the assets and keeping every one of them on-brand, instead of leaving you to brief an agency or prompt a raw image generator. Fotyra does this for e-commerce and fashion brands: it reads your store once, then turns it into static ads, product photography, product infographics, UGC-style video, product B-roll and cinematic video ads on demand.
How Fotyra is builtBoth. Set director-level controls: boldness, wardrobe, framing, lighting, expression and posture, when you have a vision, or leave any dial on Auto and the creative team decides, on-brand. Every concept comes with its script or brief, and you can adjust and regenerate.
The things a director controls on a real set. Scenes and the shot list (establishing, hero, detail, reveal). Camera and movement: push-in, dolly, dolly, orbit, handheld, locked-off, rack focus. Lighting: soft daylight, hard key, golden hour, low-key, neon, backlit. Location and set. Wardrobe, body posture and framing. Expression and makeup. Dialogue and narration: the script itself, voice-over tone, pacing and language. Plus boldness, mood and overall look. Every one of them has an Auto setting, so you only touch what you care about.
Yes, and that is how most people work. Each control is set independently, so you can fix the wardrobe and the camera move, leave lighting, location and dialogue on Auto, and the creative team fills those in from your Brand DNA. Nothing forces you into all-manual or all-automatic. The dials you have not touched are simply the ones the crew decides.
In four steps. 1) Fotyra scans your storefront for products, copy, palette, typography and imagery, or you upload assets. 2) It distils that into versioned Brand, Product and Persona DNA. 3) A team of AI agents (Creative Director, Art Director, Copywriter, Film Director, Performance Strategist, Continuity Supervisor and more) plans, scripts and scores each concept before anything is generated. 4) On-brand assets land in your review queue for approval. Setup takes minutes, and the first batch arrives in the same session.
No. There is no prompt engineering. The AI creative team plans, writes and directs each campaign from your DNA. You review, adjust director-level controls if you want to, and approve. Founders, marketers and agencies use Fotyra without a designer or video editor in the loop.
Premium ones, picked per job. Video runs on Seedance 2.0, stills on Gemini Nano Banana and GPT Image 2, and each shot is routed to whichever model is strongest for it rather than whichever is cheapest to run. You never choose a model or write a prompt for one. Because that choice sits inside the studio, we can move to a better model the week it ships and your workflow does not change.
Yes. Fotyra generates AI UGC ads: creator-style, talk-to-camera vertical videos (9:16 for TikTok, Instagram Reels, YouTube Shorts and Stories) with an AI spokesmodel, a scripted hook, product-in-hand shots, voice-over and a call to action. Because the persona, product and script are all generated on-brand, you can test dozens of hooks and angles without briefing creators or shipping product samples. Fotyra is software, not a creator marketplace: the ‘creator’ is an AI persona you design and own.
Yes. Alongside UGC, Fotyra generates cinematic AI video ads: directed spots with scripted scenes, AI spokesmodels, product hero shots, voice-over and sound, from 15-second spots to 60-second brand films, in 16:9 for YouTube and landscape placements and 9:16 for vertical feeds. A Film Director agent plans shots and continuity, and the fidelity agent keeps the product and persona exact across scenes. See the studio reel on the home page for beauty, action and culture examples.
Run a mix. Meta’s Andromeda ranking and TikTok’s creative systems reward creative diversity: more hooks, angles and formats give the algorithm more to match to different buyers, and brands testing at scale refresh 30–80 creatives a month. A practical split: UGC-style video for hooks and social proof, cinematic video for brand and launch moments, static ads and product photography for volume, retargeting and catalog. Fotyra produces all of them from the same Brand and Product DNA, so testing is a matter of credits, not production calendars.
Yes. From your Product DNA, Fotyra generates AI product photography: lifestyle shots with an AI spokesmodel, product-hero packshots, headline ads with on-image copy and a call to action, portrait ads and product infographics, on-brand and in as many variations as you want to test. Every render is checked against your product references so shape, label and colour stay true.
That is the point of Product DNA. Fotyra builds a reference model of each product covering shape, label, colour and finish, and a fidelity agent compares every render against those references and your spokesmodel references before it reaches you. Renders that drift are caught, not shipped. You still approve every asset, so nothing warped or off-model goes live.
Yes. Fotyra reads your Shopify storefront directly, reading products, collections, brand copy and imagery, to build your Brand and Product DNA. There is no app to install and no theme changes; you point Fotyra at your store URL. The ads it generates run on Meta, TikTok and Google, and the product images and B-roll can be used on your product pages too.
Yes. Fotyra creates on-model imagery and video for apparel: AI spokesmodels wearing your garments in lifestyle scenes, editorial portraits, product-hero flat shots and UGC-style try-on and haul-format videos. Wardrobe, framing, lighting, expression and posture are director-level controls, and the same persona can front an entire collection, so you get consistent, on-brand campaign creative without booking models, studios or shoots.
Yes. On-brand by construction. Your palette, typography, products and persona are enforced on every generation, the AI creative team plans within your Brand DNA, and a fidelity agent checks each render against your product and spokesmodel references before it reaches your review queue. Nothing goes out warped, off-palette or off-message.
It depends on the platform, and rules are moving. Check the current policy before you launch. As of 2026, TikTok requires realistic AI-generated or significantly AI-edited content, including ads, to carry its AI-generated label or a clear disclosure. Meta and YouTube label AI-generated creative and require self-disclosure for realistic altered content and for political and social-issue ads; ordinary product ads are usually labelled by the platform automatically. Amazon asks sellers to flag listing images with photorealistic AI-generated people. Our advice: turn the AI label on wherever it is offered. Disclosure has not been shown to hurt performance, and it keeps you compliant.
Your brand, products, personas and generated assets stay private to your account and are not shared with other customers. Nothing auto-publishes. Human review is the only gate before anything goes live, and Fotyra never posts to your channels. Your brand stays yours.
Plans start at $199/month for 600 credits, roughly 75 videos or 120 images at 8 credits a video and 5 an image, and scale up through Mid-Market ($599, 2,000 credits) and Enterprise ($2,499, 7,500 credits), with no long-term contracts. Annual billing gives you one month free.
See full pricingYes. If you would rather not set things up yourself, our team will onboard you white-glove style: we scan your store or take your assets, build and tune your Brand, Product and Persona DNA with you, design your first AI spokesmodels, plan your first campaigns across UGC, cinematic and static, and review the first batch together so you start with on-brand ads and a team that knows the tool. Book a call and we will take it from there.
Book onboarding with our teamStill deciding? Turn your store into a creative engine in minutes, and approve every ad before it ships.